Content Creator | Scrabble
Job Description
Role: Content Creator Location: Gurgaon Employment Type: Full-time Type of work : From office -5 days About Zoop: We’re an interactive live commerce platform that empowers millions of offline businesses to go digital through the magic of livestreams. From retailers & wholesalers to resellers to manufacturers, we are enabling a building for them to connect, engage, and sell directly to their audiences. Our mission is bold but simple: bring the bazaar online, one live stream at a time. At Zoop, we’re not just building a product - we’re leading a movement. Live commerce is still nascent in India, but it’s here to stay, and we’re looking for an evangelization officer to help us take it to the next level. Your mission is simple yet powerful: show millions of people that the era of static commerce is over. Live commerce has already transformed thousands of lives - now it’s your job to make sure it transforms millions more. Responsibilities ● Plan and shoot engaging video content for Instagram Reels, Stories, and YouTube either themselves or with creators and Sellers. ● Manage the complete content lifecycle (ideation → scripting → filming → editing → posting). ● Work together with the Video Editor to get the best output. ● Craft content that resonates with Zoop’s target audience, driving awareness of live commerce and showcasing Zoop’s features in engaging ways. ● Design and execute UGC campaigns with sellers. ● Plan and execute targeted organic campaigns across Instagram & YouTube. ● Track analytics, measure performance, and optimize campaigns for growth. ● Maintain a consistent posting calendar to keep Zoop always trending. Must-Have Skills ● Deep understanding of Zoop’s Target Audience with the ability to turn It's features and live commerce into engaging content ● Knowledge of Instagram & YouTube algorithms. ● Comfortable on-camera or in directing creators/talent. ● Basic photography & graphic design. ● Experience in running influencer/creator collaborations. ● YouTube SEO & analytics. ● Ability to script, storyboard, and conceptualize campaigns.