Marketing

Job Summary

Job Title: Marketing & Sales Strategist – Artisanal Clothing Label
Location: Remote / (Hyderabad)
Type: Part-Time or Freelance
Compensation: Commission based

About Us:
Prapta is a premium artisanal clothing label rooted in Indian craftsmanship and timeless design. As a bootstrapped brand, we believe in smart, creative strategies over big ad budgets.

Role Overview:
We’re looking for a results-driven Marketing & Sales Strategist who can increase brand visibility and drive sales through organic and low-budget strategies.

Responsibilities:

• Develop and execute a lean sales strategy to grow revenue

• Use SEO, Pinterest, Google Ads (low spend), and email marketing

• Optimize our Shopify website for conversions

• Explore collaborations, partnerships, and barter-based influencer tie-ups

• Track performance and adjust strategies for better ROI

What We’re Looking For:

• Strong sales skills and ability to convert leads

• Experience in organic digital marketing

• Familiar with Pinterest, Google Ads, SEO, Shopify

• Independent, proactive, and passionate about handmade products

Perks:

• Flexible hours

• Creative freedom

• Commission + incentives

• Be part of a purpose-driven, design-led brand is responsible for planning, developing, and executing marketing and sales strategies to support business growth and brand awareness. The position will contribute to generating leads, enhancing customer engagement, and driving sales for the organization. The ideal candidate will be proactive, creative, and results-oriented, playing a key role in achieving organizational sales targets.

Responsibilities

• Develop and implement marketing campaigns to promote products and services.
• Conduct market research to identify new business opportunities and customer preferences.
• Generate qualify leads.
• Create engaging content for digital and traditional marketing channels.
• Analyze campaign performance and prepare reports on marketing effectiveness.
• Build and maintain relationships with clients and partners.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field (preferred).
• Strong written and verbal communication skills.
• Basic understanding of sales principles and customer relationship management.
• Ability to multitask and manage time effectively.
• Creative thinking and problem-solving abilities.
• Proficient in Microsoft Office Suite and common digital marketing tools.

Preferred Skills

• Experience with social media marketing and analytics platforms.
• Knowledge of graphic design or content creation tools.
• Familiarity with CRM (Customer Relationship Management) systems.
• Previous experience in B2C marketing environments.

Experience

• Open to candidates with varying levels of experience; relevant internships or prior roles in marketing or sales will be considered an advantage.

Environment

• Location: Hyderabad- Remote