Copywriter

Company Overview

munchable.tv is a media-tech company focused on creating innovative content solutions in India. Utilizing AI tools for content production, we aim to create stories that resonate with culture while achieving business key performance indicators (KPIs). Our team collaborates with major brands and partners to develop intellectual properties (IPs) that engage audiences and encourage them to stop scrolling through their feeds.

Job Summary

The Copywriter will be responsible for producing engaging content that aligns with our brand's voice and assists in achieving strategic business goals. The ideal candidate will possess strong writing skills and the ability to create compelling narratives that resonate with our target audiences.

Responsibilities

• Write and edit engaging copy for advertisements, promotional materials, and digital content.
• Collaborate with the creative team to develop innovative content solutions.
• Craft compelling stories that align with brand strategies and target audience preferences.
• Ensure all content is on-brand and meets project specifications and deadlines.
• Participate in brainstorming sessions to generate new content ideas.

Qualifications

• Proven experience in advertising copywriting.
• Strong command of the English language with excellent writing skills.
• Ability to create story-driven content tailored to various audiences.
• Creative mindset with the capacity to think outside the box.
• Bachelor's degree in English, Communications, Marketing, or a related field is preferred.

Preferred Skills

• Familiarity with content creation tools and principles of SEO.
• Experience with social media content and digital marketing.
• Ability to adapt writing style to different formats and channels.

Experience

• Minimum of 2 years of experience in copywriting or related fields.

Environment

This is an in-person position based in Bangalore, requiring collaboration with team members in a creative office environment.

Salary

Estimated salary range is ₹4.5 - ₹5.5 LPA.

Growth Opportunities

The role offers potential for career advancement within the company as we expand our client base and increase project complexity. Opportunities may include senior writing roles or content strategy positions.

Benefits

• To be discussed during the interview process.