<div>About the job<br /> Who we are<br /> JCDC Sports is an early stage tech startup. JCDC recently launched a unique gaming platform<br /> called TFG - Trade Fantasy Game. This platform is an ecosystem for sports fans to not only use<br /> their knowledge to play, trade, earn but also engage with the best of sports personalities&rsquo; digital<br /> collectibles and win more rewards. Founded by renowned international level Indian cricketer Mr<br /> Deepak Chahar and veteran Media Tech Professional, also his wife Mrs Jaya Chahar (CEO),<br /> JCDC Sports has a mission to maximise entertainment and rewards of all gamers and sports<br /> lovers globally..<br /> Currently, we are looking for an experienced Performace Marketing Lead to join our team, and<br /> scale our recently launched first offering, &ldquo;Trade Fantasy Game (TFG)&rdquo; (available to download<br /> the APK from www.tradefantasygame.in and the APP store)<br /> Who you are<br /> You are a specialist at performance marketing and understand not only how to build funnels but<br /> also how to deliver on them. You can work at any company in the world, but you choose us<br /> because we&rsquo;re always striving to innovate. You are brilliant, yet humble. You like working in a<br /> team and yet are a one man show. You have high integrity and a strong work ethic. You are<br /> organised and self-motivated to own end to end user acquisition and management funnels. If<br /> this sounds like you, we would love to chat!</div> <div>&nbsp;</div> <div>Key responsibilities:</div> <div><br /> ● Build and manage user acquisition campaigns across various channels including socials,<br /> SEM and display to drive revenue and increase ROI<br /> ● Analyse and optimise campaign performance based on data driven insights and strategy<br /> using quantitative analysis.<br /> ● Identity marketing performance issues and pinpoint the root cause analysis with the help<br /> of analytics tools such as Google analytics.<br /> ● Management of the digital social channels - META, youtube, threads, twitter<br /> ● Primary owner of installs, sign ups, DAUs and MAUs<br /> ● Drive user acquisition majorly through digital channels<br /> ● Lead performance marketing and own end to end associated management<br /> ● Identify prospects (influencers, agencies, products) for collaboration/integration and<br /> drive user acquisitions<br /> ● Own and present weekly and monthly marketing reports to leadership<br /> ● Should have knowledge and experience with Firebase, google analytics, social media sdk<br /> integrations etc.</div> <div><br /> Qualifications:</div> <div><br /> ● 3-7 years of experience in performance marketing<br /> ● Bachelor&rsquo;s degree<br /> ● Proficiency in MS Excel and data analytics<br /> ● Master&rsquo;s degree is a plus<br /> ● Prior experience or qualification with data analytics is a plus plus<br /> ● Prior experience working with Cricket based applications is a plus plus<br /> ● Prior experience in building fantasy sports applications is a plus plus</div>