Digital Marketing & PR Intern

Company Overview

Sugar Vandal is focused on creating captivating digital marketing strategies that resonate with the latest trends in fashion and lifestyle.

Job Summary

The Digital Marketing & PR Intern will play a crucial role in planning and executing digital marketing campaigns. This position contributes to the organization's overall goals by enhancing brand visibility and engaging the target audience through creative content creation and strategic PR outreach.

Responsibilities

• Plan and execute innovative digital marketing campaigns.
• Create and edit social media content, including Reels and short-form videos.
• Design visually appealing graphics for Instagram.
• Research current fashion, lifestyle, and Gen Z trends to inform marketing strategies.
• Support PR outreach efforts and identify relevant media contacts.
• Assist in brand storytelling and product launches.
• Monitor and analyze performance metrics to optimize campaigns.

Qualifications

• Familiarity with digital marketing strategies and social media trends.
• Proficient in content creation tools such as Canva, Adobe, and CapCut.
• Strong creative writing and communication skills.
• Ability to research and analyze market trends.
• Comfortable working in a collaborative environment alongside the founder.
• Enrolled in or recently graduated from a relevant field (Marketing, Communications, Media, etc.).

Preferred Skills

• Previous experience or internships in digital marketing, PR, or related fields.
• Knowledge of analytics tools for tracking campaign performance.
• Familiarity with social media advertising and management platforms.

Experience

• No prior experience specified; however, relevant coursework or internships in marketing or communications is preferred.

Environment

• This position offers a hybrid work setting, allowing for flexibility between remote work and in-office collaboration in Delhi NCR.

Salary

• This internship is unpaid.

Growth Opportunities

• Opportunity to gain hands-on experience in digital marketing and PR, with potential for future paid positions or references within the industry.

Benefits

• Flexible duration for the internship.
• Gain valuable skills and experience working directly with the founder.