Marketing Designer

Company Overview

Simplismart is a GenAI inference platform that specializes in deploying, scaling, and monitoring various Generative AI models, such as Large Language Models (LLMs), speech, vision, or diffusion technologies, across both cloud and on-premise solutions. It is designed for strict Service Level Agreements (SLAs), enterprise-grade security, and comprehensive observability. The platform’s modular approach allows for optimization based on cost or latency, automatically selecting the best topology for each workload.

Job Summary

We are seeking a Marketing Design Lead who will own and evolve Simplismart’s brand identity across all marketing channels. This role is crucial for ensuring that every customer and partner touchpoint—from our website to pitch decks and social media posts—reflects a modern and cohesive brand language that resonates with our audience.

Responsibilities

• Website Design Ownership & Upgrades

  • Maintain and continuously enhance the Simplismart website using Webflow.

• Marketing & Social Media Design

  • Create high-quality visual designs for LinkedIn posts, campaign creatives, and digital advertisements.
  • Design motion/animated assets to boost engagement and improve brand recall.

• Content & Thought Leadership Support

  • Lead design efforts for whitepapers, blogs, and case studies.

• Sales & Investor Collaterals

  • Design impactful sales pitch decks, investor update presentations, and other collateral materials.
  • Ensure all materials adhere to a consistent brand language and support clear storytelling.

• Brand Identity & Design Language

  • Define and evolve Simplismart’s brand identity system, including colors, typography, imagery, and iconography.
  • Establish and enforce design guidelines across all marketing touchpoints.
  • Drive creative consistency across digital, print, and event experiences.

Qualifications

• 5+ years of design experience, ideally in B2B SaaS or technology startups.
• Strong proficiency in Figma and Adobe Creative Suite (Illustrator, Photoshop, After Effects); experience with Webflow is a plus.
• Ability to design and implement animations and interactive assets for digital experiences.
• Proven experience creating marketing and sales assets such as decks, social media creatives, and case studies.
• A robust portfolio showcasing design work that is modern, clean, and driven by storytelling.
• A self-starter who balances strategic brand thinking with hands-on execution.

Preferred Skills

• Experience in user experience (UX) design principles.
• Familiarity with SEO best practices for website design.
• Knowledge of HTML/CSS for basic web functionalities.

Experience

• Minimum of 5 years of relevant design experience, preferably related to B2B SaaS environments.

Environment

• Work Setting: Hybrid (combination of remote and in-office work).
• Location: Bengaluru.

Salary

• Salary details are not specified.

Growth Opportunities

• Opportunity to define and lead the brand identity of a rapidly growing GenAI company.
• Work closely with leadership on high-impact initiatives ranging from global event campaigns to comprehensive storytelling efforts.
• Become part of a team that values design as a strategic lever, not just as an executional function.

Benefits

• Benefits information not specified.