Marketing Role

 

Work experience: 2.5 - 3 years (min) 

 

Responsibilities:

• Coordinating with other departments/teams to gather information for content creation.
• Creation of catchy and compelling content for marketing collateral, blogs, case studies and infographics
• Social Media & Ads

• Optimizing and managing the social media platforms
• Creating innovative content for the posts and creatives on Social Media
• Planning and implementing brand awareness campaigns and lead-generation campaigns.
• Collect and analyze data, identify trends and insights in order to optimize ad campaigns.

·SEO

• Optimizing copy and landing pages for SEO
• Performing ongoing keyword research including discovery and expansion of keyword opportunities
• Implementing customized SEO strategies to improve organic search ranking.
• Conducting regular audits, track and analyze traffic and generate comprehensive reports.

Requirements:

·Work experience as a Digital Marketer, SEO Analyst or a similar digital marketing role

·Knowledge and experience with SEO, SEM and Content Marketing

·Proficiency with SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, etc.

·Understanding of search engine algorithms and SEO best practices

·Strong analytical, verbal, and written communication skills