Job Description: Director of SEO.

If you have ambition, we have the opportunity!

Join us on our mission to transform global student mobility across multiple brands at Adventum

Student Living (ASL)—including UniScholars, UniCreds, and UniAcco, with more on the horizon.

We’re hiring a seasoned SEO & Content Marketing Leader to spearhead our organic growth

initiatives and scale our global impact. If you thrive in high-growth environments and are eager

to shape the future of student mobility, we want to hear from you.

As the Head of SEO & Content Marketing, you’ll be at the forefront of driving sustainable,

high-impact growth. This is a high-ownership role where your strategies will directly influence

business expansion and brand visibility across the globe.

Key Responsibilities

●

●

●

●

●

●

Design and implement end-to-end SEO and content strategies across ASL brands to

drive exponential organic growth.

Own and optimise all aspects of on-page and off-page SEO that drive traffic and, in turn,

business.

Define, monitor, and report on SEO KPIs and OKRs aligned with business objectives.

Build, lead, and mentor a high-performing SEO and content team.

Collaborate cross-functionally with marketing, product, and business teams to drive

execution.

Stay ahead of SEO trends, algorithm updates, and emerging best practices—especially

those relevant to student mobility and marketplace platforms.

What We’re Looking For

●

●

8–12 years of proven experience in scaling SEO and content-driven growth—preferably

in EdTech, real estate, travel, or marketplace sectors.

Deep expertise in keyword research, competitor analysis, A/B testing, and technical

SEO.

●

●

Proficiency with tools like SEMRush, Ahrefs, Google Search Console, and HubSpot.

A growth mindset, entrepreneurial spirit, and a hands-on, execution-first approach.●

The ability to blend creative content strategy with data-driven insights, especially for a

●

Gen Z audience.

Comfortable operating in a fast-paced, iterative environment with a test-and-learn

mindset.

Why ASL?

At ASL, we’re not just building businesses—we’re shaping experiences that empower student

mobility worldwide. If you’re passionate about making a difference and want to play a pivotal

role in our next phase of growth, this is your stage.