Senior Platform Developer – Acquia Campaign Studio

Company Overview

Details about the company are not specified.

Job Summary

We are seeking a Senior Platform Developer with deep expertise in Acquia Campaign Studio (ACS) to support a major digital marketing and CRM integration initiative. This role will involve rebuilding and optimizing integrations between Salesforce (Nimble) and ACS, performing data cleanup, enhancing the marketing preference center, implementing conversion tracking, and providing client training on campaign setup and best practices. The ideal candidate will possess strong technical skills in ACS API development, campaign workflows, and data handling, along with a good understanding of CRM and web integration points.

Responsibilities

• Rebuild and optimize the Salesforce ↔ Acquia Campaign Studio integration (currently PHP-based).
• Implement API-driven workflows to push/pull campaign data between ACS and Salesforce.
• Perform data cleanup and ensure contact records are deduplicated and enriched.
• Enhance and maintain the marketing preference pane integrated with ACS.
• Configure and monitor conversion tracking for campaigns and digital assets.
• Develop automation workflows, segments, and triggers within ACS.
• Embed ACS forms in Drupal and ensure field mapping consistency.
• Ensure compliance with GDPR/CCPA in data capture and preference management.
• Create campaign performance dashboards and reports.
• Train client teams on ACS usage, best practices, and troubleshooting.

Qualifications

• Minimum of 5 years experience in marketing automation platforms, preferably Acquia Campaign Studio or Mautic.
• Proficiency in PHP, MySQL, and JavaScript for integration work.
• Hands-on experience with ACS APIs, webhooks, and plugin development.
• Experience in CRM integration, preferably with Salesforce.
• Strong understanding of campaign segmentation, lead scoring, and automation workflows.
• Knowledge of HTML/CSS for email template customization.
• Experience with marketing analytics and reporting tools.
• Familiarity with Drupal for embedding and customizing ACS components.
• Understanding of data compliance and privacy regulations.

Preferred Skills

• Acquia Certified Campaign Studio Developer.
• Experience with other marketing platforms (e.g., Salesforce).
• Exposure to Salesforce Marketing Cloud.
• Experience working in Agile environments.

Experience

Minimum of 5 years in relevant experience, specifically in Marketing Automation Platforms, with a focus on Acquia Campaign Studio.

Environment

• Location: India (Remote/Hybrid setting)