<p><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><b>Responsibilities</b></span></span></span></p> <p><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif">This is a growth role with Amazon Marketing Services as the main lever in focus. This role is a combination of strategy and execution, and your responsibilities will include monitoring and managing our Amazon Account ads for our portfolio brands. This is a mid-senior management role where you&rsquo;ll have the freedom and ownership of different marketing related functional KPIs and will be working closely with the leadership team on planning and execution of high-level organizational goals. Your responsibilities include:</span></span></span></p> <ul> <li><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif">Hands-on campaign management and execution. Monitor daily and weekly trends, ACOS, TACOS, profit and spend.</span></span></span></li> <li><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif">Closely track organic rank and product wise share of voice. Correlate, predict and track organic rank &amp; revenue upliftment in sync with PPC marketing.</span></span></span></li> <li><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif">Collaborate with the overall growth team to share insights, develop tests, ensure PPC is aligned with topline and bottom-line goals, brainstorm ideas for growth, etc.</span></span></span></li> <li><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif">Develop and maintain a professional knowledge of new or emerging trends within the Amazon and online shopping space.</span></span></span></li> <li><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif">Active participation in identifying new and improved processes to improve Amazon PPC performance and streamline campaign management</span></span></span></li> <li><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif">Analyze ASIN-wise performance in terms of sales, CTR, conversation rate, page views etc. Gather actionable insights and help perform root cause analysis for any fluctuations in revenue and overall marketing performance.</span></span></span></li> </ul> <p>&nbsp;</p> <p><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><b>What&rsquo;s in it for you</b></span></span></span></p> <ul> <li><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif">An exponential learning curve</span></span></span></li> <li><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif">Competitive pay with an option of ESOPs</span></span></span></li> <li><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif">An opportunity to work directly with the founding team in building the future of E-commerce</span></span></span></li> </ul>