Area Sales Manager | Scrabble & Jigsaw
Posted on March 11, 2025
Job Description
Sales & Market Expansion:
Achieve sales targets for Bengaluru by driving primary and secondary sales.
Set up distribution networks by appointing and managing distributors in key suburbs.
Ensure strong numeric and weighted distribution across General Trade (GT), Modern
Trade (MT), and Key Accounts.
Develop and execute a territory sales plan, ensuring strong market penetration.
Drive sales volume growth, new outlet expansion, and brand visibility in retail stores.
Team Leadership & Performance Management:
Lead, mentor and motivate a team of 12-15 sales representatives to maximize
productivity.
Conduct weekly and monthly performance reviews to track achievements and coursecorrect if needed.
Drive a high-performance sales culture through training, on-field coaching and
performance incentives.
Recruit, onboard, and develop a winning sales team for Bengaluru.
Distributor & Retailer Management:
Identify, appoint and manage distributors to ensure efficient sales and supply chain
operations.
Maintain strong relationships with distributors, retailers and key stakeholders to ensure
RIO’s market leadership.
Ensure distributors have the right stock levels, optimal working capital and adherence to
company policies.
Develop and execute trade promotions to drive retailer engagement and sales growth.
