<div>Building and implementing brand strategy.</div> <div>● Develop a comprehensive brand identity and ensure brand guidelines are adhered to across the company.</div> <div>● Build an in-house creative crack team.</div> <div>● Develop and implement website design &amp; content, product merchandizing &amp; content.</div> <div>● Lead communication strategy for all initiatives and social media.</div> <div>● Brand custodian for behaviours, tone of voice and visual identity.</div> <div>● Lead advertising creative planning and delivery.</div> <div>● Plan and execute brand &amp; influencer campaigns to grow awareness and organic traffic.</div> <div>● Manage shoots to create website and advertising assets.</div>