Sr SEO Specialist | Scrabble

Posted on 27-06-2025

Job Description

Perform technical SEO audits, identifying issues and implementing fixes (site speed, crawlability, schema, etc.)
Conduct in-depth keyword research tailored to B2B SaaS buyer journeys
Optimize on-page elements (title tags, headings, meta-data, internal linking)
Collaborate with content writers to plan and refine SEO-rich content (blogs, guides, case studies)
Manage link-building outreach and digital PR for high-quality backlinks
Integrate SEO learnings with PPC and ABM campaigns to maximize ROI
Set up and maintain tracking/reporting tools (Google Analytics/Search Console, Ahrefs/SEMrush)
Analyze performance data; provide actionable insights to stakeholders and report on growth metrics
Stay current on Google updates and SEO best practices