Key Account Manager – Modern Trade (MT)

Company Overview

Bizzy Bix is innovating within India's biscuit category by creating "better-for-you" biscuits designed for everyday momentum and life. With a focus on cleaner ingredients and smarter formats, Bizzy Bix aims to resonate with modern eating and lifestyle habits. Positioned within the Think9 ecosystem, Bizzy Bix is launching in October 2026, tapping into a genuine market opportunity and building a team to drive execution.

Job Summary

The Key Account Manager – Modern Trade role is critical for driving sales and building distribution channels across modern retail. The individual will create strategic partnerships and elevate Bizzy Bix from a non-existent presence to a category-defining brand in modern trade retail. The role demands ownership of channel strategy, direct management of key retail partners, and a focus on revenue growth.

Responsibilities

• Modern Trade Partnership & Growth

  • Own the strategy and execution for modern trade channel growth.
  • Identify, onboard, and nurture relationships with key modern trade retailers and their buying teams.
  • Develop sales strategies to achieve revenue and volume targets.
  • Expand Bizzy Bix’s presence across modern retail through strategic partnerships.

• Key Account Management

  • Manage and enhance business across assigned modern trade accounts (including major retail chains and e-commerce partners).
  • Cultivate deep relationships with retail buyers and operations teams.
  • Negotiate listings, margins, promotional support, and shelf space with key accounts.

• Sales & Revenue Delivery

  • Drive sales performance across assigned modern trade accounts.
  • Build and execute monthly and quarterly sales plans.
  • Track key performance indicators including offtake, inventory turns, and sell-through rates.

• Joint Business Plans (JBPs) & Growth Planning

  • Create and execute Joint Business Plans with retail partners.
  • Define growth strategies, promotional calendars, and merchandising plans collaboratively.
  • Align strategies for seasonal initiatives and new product launches.

• Marketing Activations & In-Store Execution

  • Lead trade marketing activations and promotional campaigns.
  • Manage in-store visibility and point-of-sale materials.

• Insight & Market Intelligence

  • Monitor retail trends, competitive activities, and shopper behavior.
  • Provide regular market intelligence and recommendations to internal teams.

• Internal Cross-Functional Collaboration

  • Collaborate with Sales, Supply Chain, Finance, and Operations teams for smooth execution.
  • Ensure inventory availability, logistical coordination, and timely communication.

Qualifications

• Experience Required

  • 3 – 6 years in Sales / Key Account Management / Channel Sales within FMCG, direct-to-consumer (D2C), Food & Beverage sectors.

• Essential Skills & Capabilities

  • Deep understanding of modern trade dynamics and retail operations.
  • Strong sales discipline with the ability to manage targets and forecasts.
  • Excellent negotiation and relationship management skills.
  • Ability to work with sales data and derive actionable insights.
  • Experience in building and executing collaborative business plans.

Preferred Skills

• Familiarity with retail analytics and tracking market data.
• An understanding of emerging retail formats and shopper behavior.

Experience

A minimum of 3 – 6 years of relevant experience in managing modern trade channels within consumer-facing industries.

Environment

This is a full-time position located in Mumbai, focusing on modern trade. The role operates within a high-growth, startup-like environment that encourages a proactive ownership mentality and swift action.

Salary

Salary details are not specified.

Growth Opportunities

Joining Bizzy Bix presents the chance to shape how a new brand enters and grows in modern trade, with potential career advancement opportunities as the company scales.

Benefits

Benefits information is not specified.