Head of Marketing - Doms | Scrabble
Posted on June 5, 2025
Job Description
CMO or head of Marketing -
Target segment - kids and parents of young kids
Not too agreessive ATL marketing
more BTL focused marketing activities, Events, campaigns with max participation of school chindren
you tube and Instagram marketing
Marketing - Budget 0.5% (9-10crs pA)
General trade
Grow the brand and increase in Connect
Stationary and other Hygine products (through an acquisition)
FY 25- 1700 crs
Replacement role - team of 6 members (marketing team)
illustrators and Designers,
MD - Santosh Raveshia (Promoter) 47-48 years
Listed Entity
Promoter driven Org.. (decision making has been Centralised)
10- 15 years exp
Location - Umargaon preference.. if this is a challenge then can look at the canfdidate in Mumbai
Target segment - kids and parents of young kids
Not too agreessive ATL marketing
more BTL focused marketing activities, Events, campaigns with max participation of school chindren
you tube and Instagram marketing
Marketing - Budget 0.5% (9-10crs pA)
General trade
Grow the brand and increase in Connect
Stationary and other Hygine products (through an acquisition)
FY 25- 1700 crs
Replacement role - team of 6 members (marketing team)
illustrators and Designers,
MD - Santosh Raveshia (Promoter) 47-48 years
Listed Entity
Promoter driven Org.. (decision making has been Centralised)
10- 15 years exp
Location - Umargaon preference.. if this is a challenge then can look at the canfdidate in Mumbai