Manager – NSDM (National Sales Development Manager)

Company Overview

Information about the company is not specified.

Job Summary

The Manager – NSDM (National Sales Development Manager) is responsible for enhancing the sales performance of the organization through comprehensive training programs, performance management, and strategic implementation of sales processes. This role is crucial for driving sales excellence and fostering a high-performing sales culture that aligns with the company's goals.

Responsibilities

• Design and Rollout Training Modules: Create and implement training programs for Sales Officers (SOs), Area Sales Managers (ASMs), and the frontline field force, covering induction, functional processes, and refresher training.
• Conduct Capability Gap Analysis: Collaborate with Human Resources (HR) and Regional Sales Managers (RSMs) to identify skill deficits and develop solutions.
• Implement Coaching Tools: Establish structured on-the-job coaching methods and tracking mechanisms to support sales staff development.
• Drive Sales KPIs: Own and oversee key sales performance indicators (KPIs) such as distribution, call productivity, strike rate, and billing efficiency through data-driven reviews.
• Standardize Sales Processes: Develop and maintain standardized Sales Operating Processes (SOPs) across various zones and regions to ensure consistency.
• Support Sales Execution Excellence: Audit and design execution standards that enhance in-store visibility and performance through programs and audits.

Qualifications

• Educational Background: MBA in Sales or Marketing from a reputed institution.
• Work Experience: 8-12 years of experience in the Fast-Moving Consumer Goods (FMCG) sales sector, with a minimum of 3-4 years in capability-building or sales development roles.
• Technical Skills: Strong knowledge of Go-To-Market (GTM) operations, field realities, and sales automation tools.

Preferred Skills

• Understanding of digital sales management systems.
• Ability to lead cross-functional teams and manage stakeholders effectively.

Experience

• A minimum of 8-12 years of FMCG sales experience is required, with significant experience in capability development roles.

Environment

Details regarding the work setting, location, and physical conditions are not specified.

Salary

Salary information is not provided.

Growth Opportunities

Potential career advancement opportunities within the company are not specified.

Benefits

Information regarding employee benefits is not provided.