Role Specifications:
Key Stats:
1) Meta Budget: ~1.2 Cr per month
2) Geographies - India (75%), US (15%), Middle East (10%)
3) Meta Team Members: 1 Sr Associate currently
4) Reporting to: Associate Director for Marketing
5) Total Marketing Team Size: 8 members
6) Total Marketing Budget: 2.7 Cr
CTC Range:
18 LPA to 24 LPA
Work Experience: 2 to 5 years
Designation: AM / Manager depending on experience

3 MUST Haves
1) MUST be from good pedigree: either a top engineering college (IIT/NIT/ DTU/ NSIT/
BITS etc) or a top MBA (any IIM, MICA, Narsee Monjee, IMT Ghaziabad, IIFT, SIBM,
Great Lakes etc). Please note that executive or correspondence courses from these
institutes do not count.
2) MUST have worked on Meta ads for at least 2 years at a consumer company / D2C
brand or an agency.
3) MUST be residing in Gurgaon or should be ready to relocate to Gurgaon
Anyone who meets these 3 MUST Haves has a very high chance of selection.

Other important things to keep in mind:
1) The right candidate should have mix of analytical ability and creativity
2) People who do not have Meta Ads as their core KRA will not be suitable.
3) People who have only worked on online branding and not on performance marketing will
not be suitable.
4) They should have a personal laptop as the company does not provide a laptop.
5) The notice period should ideally be 30 days or less. Candidates who have a notice
period of 90 days will not be shortlisted.

Process:
- Online technical test (20 minutes)
- Online interview with Associate Director
- Task
- Final Interview
Target Companies:
Beauty, Wellness & Personal Care
● The Ayurveda Experience (TAE)
● Honasa Consumer (Mamaearth, The Derma Co., Aqualogica, BBlunt, Dr. Sheth’s)
● The Man Company
● Bella Vita Organic
● Minimalist (Ustraa’s sister co., strong Meta DNA)
● Bare Anatomy
● Pilgrim
● Plum Goodness
● mCaffeine
● Wow Skin Science
● Beardo

Health, Nutrition & Fitness
● HealthKart / MuscleBlaze
● Tata 1mg
● Apollo 247
● Fitelo
● Curefoods
● Habbit Health
● Wellversed (Swisse, Oziva-style nutrition)
● TruNativ
● Kapiva
● Setu

Fashion, Apparel & Lifestyle
● Bewakoof
● Faballey / Indya
● Blissclub
● Clovia
● Bummer
● Snitch
● XYXX
● Nush
● The Souled Store
● Rare Rabbit

Accessories, Electronics & Eyewear
● Noise
● boAt
● Lenskart
● Fire-Boltt
● Boult Audio
● Hammer Lifestyle

Home, Food & Beverage
● Country Delight
● Sleepy Owl Coffee
● Blue Tokai Coffee
● Slurrp Farm
● Yogabar
● Open Secret
● The Whole Truth Foods
● Epigamia
● Veeba / Saucy Affair
● Wingreens Farms

Marketplace / Consumer Internet
● Urban Company
● Zomato

● Blinkit
● Spinny
● Cars24
● Droom
● Policybazaar (PB Fintech)
● MakeMyTrip
● OYO
● ixigo

Emerging D2C / Digital-First Brands (Series A-C, Gurgaon + NCR)
● Sleepyhead Home
● Perfora (oral care)
● Minimalist
● Arata
● Protouch
● TAC – The Ayurveda Co.
● Sirona Hygiene
● Nua
● PeeSafe
● Sanfe