<div>Role Specifications:<br /> Key Stats:<br /> 1) Meta Budget: ~1.2 Cr per month<br /> 2) Geographies - India (75%), US (15%), Middle East (10%)<br /> 3) Meta Team Members: 1 Sr Associate currently<br /> 4) Reporting to: Associate Director for Marketing<br /> 5) Total Marketing Team Size: 8 members<br /> 6) Total Marketing Budget: 2.7 Cr<br /> CTC Range:<br /> 18 LPA to 24 LPA<br /> Work Experience: 2 to 5 years<br /> Designation: AM / Manager depending on experience</div> <div>3 MUST Haves<br /> 1) MUST be from good pedigree: either a top engineering college (IIT/NIT/ DTU/ NSIT/<br /> BITS etc) or a top MBA (any IIM, MICA, Narsee Monjee, IMT Ghaziabad, IIFT, SIBM,<br /> Great Lakes etc). Please note that executive or correspondence courses from these<br /> institutes do not count.<br /> 2) MUST have worked on Meta ads for at least 2 years at a consumer company / D2C<br /> brand or an agency.<br /> 3) MUST be residing in Gurgaon or should be ready to relocate to Gurgaon<br /> Anyone who meets these 3 MUST Haves has a very high chance of selection.</div> <div>Other important things to keep in mind:<br /> 1) The right candidate should have mix of analytical ability and creativity<br /> 2) People who do not have Meta Ads as their core KRA will not be suitable.<br /> 3) People who have only worked on online branding and not on performance marketing will<br /> not be suitable.<br /> 4) They should have a personal laptop as the company does not provide a laptop.<br /> 5) The notice period should ideally be 30 days or less. Candidates who have a notice<br /> period of 90 days will not be shortlisted.</div> <div>Process:<br /> - Online technical test (20 minutes)<br /> - Online interview with Associate Director<br /> - Task<br /> - Final Interview<br /> Target Companies:<br /> Beauty, Wellness &amp; Personal Care<br /> ● The Ayurveda Experience (TAE)<br /> ● Honasa Consumer (Mamaearth, The Derma Co., Aqualogica, BBlunt, Dr. Sheth&rsquo;s)<br /> ● The Man Company<br /> ● Bella Vita Organic<br /> ● Minimalist (Ustraa&rsquo;s sister co., strong Meta DNA)<br /> ● Bare Anatomy<br /> ● Pilgrim<br /> ● Plum Goodness<br /> ● mCaffeine<br /> ● Wow Skin Science<br /> ● Beardo</div> <div>Health, Nutrition &amp; Fitness<br /> ● HealthKart / MuscleBlaze<br /> ● Tata 1mg<br /> ● Apollo 247<br /> ● Fitelo<br /> ● Curefoods<br /> ● Habbit Health<br /> ● Wellversed (Swisse, Oziva-style nutrition)<br /> ● TruNativ<br /> ● Kapiva<br /> ● Setu</div> <div>Fashion, Apparel &amp; Lifestyle<br /> ● Bewakoof<br /> ● Faballey / Indya<br /> ● Blissclub<br /> ● Clovia<br /> ● Bummer<br /> ● Snitch<br /> ● XYXX<br /> ● Nush<br /> ● The Souled Store<br /> ● Rare Rabbit</div> <div>Accessories, Electronics &amp; Eyewear<br /> ● Noise<br /> ● boAt<br /> ● Lenskart<br /> ● Fire-Boltt<br /> ● Boult Audio<br /> ● Hammer Lifestyle</div> <div>Home, Food &amp; Beverage<br /> ● Country Delight<br /> ● Sleepy Owl Coffee<br /> ● Blue Tokai Coffee<br /> ● Slurrp Farm<br /> ● Yogabar<br /> ● Open Secret<br /> ● The Whole Truth Foods<br /> ● Epigamia<br /> ● Veeba / Saucy Affair<br /> ● Wingreens Farms</div> <div>Marketplace / Consumer Internet<br /> ● Urban Company<br /> ● Zomato</div> <div>● Blinkit<br /> ● Spinny<br /> ● Cars24<br /> ● Droom<br /> ● Policybazaar (PB Fintech)<br /> ● MakeMyTrip<br /> ● OYO<br /> ● ixigo</div> <div>Emerging D2C / Digital-First Brands (Series A-C, Gurgaon + NCR)<br /> ● Sleepyhead Home<br /> ● Perfora (oral care)<br /> ● Minimalist<br /> ● Arata<br /> ● Protouch<br /> ● TAC &ndash; The Ayurveda Co.<br /> ● Sirona Hygiene<br /> ● Nua<br /> ● PeeSafe<br /> ● Sanfe</div>