Work Description: Lead the design team and drive the organisation's visual identity to new heights. Planning ➔ Provide visionary leadership and strategic direction to the graphic design team, ensuring all design work aligns with the Gynoveda’s brand identity and objectives. ➔ Develop and implement design strategies that elevate the company's visual presence across various platforms. ➔ Define and communicate design concepts, themes, and approaches for various projects. Ensure consistency and cohesion across all design outputs. ➔ Identify advertising formats for promotional campaigns to drive online sales Important Deliverables ● Lead, mentor, and inspire a team of graphic designers. Foster a collaborative and creative environment, encouraging innovative thinking and continuous skill development ● Create Images, Carousel, Thumbnails for paid ads on Facebook, Instagram, YouTube ● Create Amazon A+ content page, Website product pages, Landing Pages ● Create branding, label, packaging design for new product launches Responsibilities ● Collaborate with cross-functional teams, including marketing, content, and product development, to create compelling design solutions that effectively communicate key messages ● Create responsive designs optimised for mobile screens ● Visual communication should be marketing-oriented to generate clicks & conversion Candidature requirements: ● 7+ years experience in Graphic Design, should have worked with eCommerce companies. ● Strong portfolio showcasing a diverse range of design work and creative concepts. ● Excellent understanding of design principles, typography, colour theory, and layout. ● Experience in women oriented product, service, startup [added plus] ● Strong storytelling visualisation skills in form of graphics ● Intuitively sense the market need and visualise marketing & communication tactic