UI/UX | Scrabble & Jigsaw
Posted on May 23, 2023
Job Description
<div>About Us: Honestly Italian Private Limited aims to be the country’s first food platform that brings together digitalfirst brands, experiences and retail destinations that will influence and shape the narrative around food amongst India’s most discerning consumers. The company is led by Ms Avni Biyani who had earlier conceived and operated Foodhall, the country’s leading gourmet food retail chain and Ms. Ashni Biyani, former Managing Director, Future Consumer Limited. Over a period of ten years, Avni built a strong team of professionals who helped Foodhall emerge among the leading luxury businesses in the country, while Ashni created Rs 3100+ crore fully integrated FMCG business with over 21 brands across food and HPC. Sorrentina, the company's first brand, was launched earlier this year. Best known for its namesake restaurant in Mumbai, Sorrentina now offers a range of fresh and packaged food products and FMCG range available through multiple digital platforms, marketplaces, its own D2C platform sorentina.in and leading modern trade and gourmet stores in India. Built as a digital-first brand, Sorrentina is led by a team with deep experience and expertise in gourmet food, digital content, and commerce. The company’s second brand, Soul Chef will deliver innovative, healthy, and flavorful range of pantry essentials and will be launched in the next financial year. A third brand offering a range of snacking and munching options is under conceptualization. Along with these brands, the company is also launching a chain of retail stores targeting young, gourmet food lovers in Delhi NCR, Mumbai and Bangalore. Designed as an interactive space for food connoisseurs that offer epicurean treats for cooking, eating and entertaining, these stores will be filled with with bettermade, new-to-market products and new-age brands. The store is being designed from the lens of a smartphone user and orders placed on digital platforms will be fulfilled through a same-day home delivery network. The stores will also be supported by a state-of-the-art commissary that are being set up in the three cities. HIPL is backed by Think9 Consumer Technologies, a venture-backed, digital-first brand development platform formed by experienced entrepreneurs, marquee investors, and industry professionals who have expertise and experience in building some of the most popular brands in the country. What you’ll be doing • Own the solution design and user experience aspects of any project/product. This includes conducting user research through interviews, observations and other research methods & translating it into insights that are simple, intuitive and result in delightful user experiences. • Understands product specifications and identifies user touchpoints/ interactions through the various journeys • Work closely with the product team to translate business requirements into user personas, conceptual diagrams, wireframes, prototypes (paper sketches to high- fidelity), flow diagrams and finally production quality mocks for web, mobile web and apps. • Create images and videos for our various products selling on multiple e-commerce websites. • Producing graphic content for landing pages, page layouts, site graphics & static & banners • Defining standards and guidelines for UI and Usability. • Will work across different brands from food/fashion/BPC categories. • Suggest design solutions in the form of sketches, storyboards, wireframes, and paper/interactive prototypes. What will you bring • You are comfortable working hands-on in a fast-paced start-up environment. • Must have the ability to work with a sense of urgency and be able to successfully navigate changing priorities • 2-3 years of experience as a visual designer • Advanced proficiency in visual design software, such as Adobe Creative Suite's InDesign, Photoshop, and Illustrator or any other relevant tools • Knowledge of 3D design and animation tools such as 3DS Max, Maya Why work with us • You will be part of our founding team and get your hands dirty in the 0-1 stage of building a D2C • brand. • You will work with a solid set of people from diverse backgrounds. • You will independently lead projects and have ownership of your deliverables. • You will be pushed out of your comfort zone and watch your learning curve spike</div>