Product Manager (D2C)

Company Overview

We are a fast-growing D2C brand in the health & lifestyle space, currently scaling our product and growth functions.

Job Summary

The Product Manager will play a critical role in understanding consumer behavior, growth funnels, and data-driven decision-making to build high-impact products. This position is essential for successfully navigating a fast-paced environment and achieving our growth objectives.

Responsibilities

• Own and drive end-to-end product funnels (acquisition → activation → retention).
• Analyze and optimize user journeys and conversion metrics.
• Work closely with growth, marketing, and business teams to drive product outcomes.
• Translate business goals into clear product requirements and roadmaps.
• Run experiments (A/B testing) to improve user experience and growth metrics.
• Collaborate with tech and design teams to build and ship scalable features.
• Monitor product performance and take data-backed decisions.

Qualifications

• 4–5 years of experience in Product Management, preferably in D2C / consumer internet companies.
• Strong understanding of funnels, retention, and growth metrics.
• Hands-on experience with analytics, experimentation, and data-driven product decisions.
• Ability to balance user experience with business goals.
• Strong stakeholder management and communication skills.

Preferred Skills

• Exposure to supply chain / operations in D2C businesses.
• Experience working in high-growth startup environments.

Experience

4 to 5 years of experience in Product Management, ideally within D2C or consumer internet businesses.

Environment

The work environment is in a fast-paced D2C brand setting, encouraging innovation and collaboration.

Salary

Not specified.

Growth Opportunities

Not specified.

Benefits

Not specified.