The Digital Marketer / Growth Manager will be responsible for increasing traffic to the Ethik D2C website. You will create and implement digital marketing strategies, including SEO, SEM, paid advertising, and content marketing, to improve brand visibility, customer acquisition, and conversions. Additionally, you will monitor key performance indicators (KPIs) to evaluate and optimize campaign effectiveness.

Key Responsibilities:

• Develop and implement digital marketing strategies to drive website traffic.
• Optimize content for SEO, Google Ads, social media platforms, and affiliate marketing.
• Use analytics tools to track website performance, customer behavior, and identify growth opportunities.
• Collaborate with other teams to ensure alignment on business objectives.
• Conduct A/B testing and optimize landing pages for higher conversion rates.
• Stay updated on industry trends and implement innovative digital strategies.

Required Skills & Qualifications:

• Proven experience in digital marketing and growth management.
• Strong knowledge of SEO, SEM, Google Analytics, and social media platforms.
• Ability to analyze data and develop actionable insights to drive growth.
• Strong communication, organizational, and project management skills.
• Knowledge of the fashion or sustainability industry is a plus