Senior UX Designer — Fintech Systems

Company Overview

InPrime Finserv is a Non-Banking Financial Company (NBFC) focused on building credit solutions for India’s informal prime sector, specifically targeting urban small business owners, kirana operators, and skilled tradespeople who are creditworthy but underserved by formal finance. The company leverages alternative data for underwriting and is rapidly scaling its operations. Design plays a pivotal role in InPrime's mission, as its products cater to first-time app users, field officers in dynamic environments, and internal credit teams making critical decisions daily.

Job Summary

The Senior UX Designer will be responsible for the end-to-end design across three core platforms at InPrime. This is a hands-on individual contributor role, with the designer acting as the sole design owner across the systems. This position involves setting the design direction, conducting user research, producing high-fidelity screens, and creating a coherent design system, while collaborating closely with product, engineering, credit, and field teams.

Responsibilities

• Design Oversight: Lead the full product design (UX + UI) for Nova, InPrime XPress, and the upcoming Consumer App, ensuring all designs meet user needs and business goals.
• User Research: Conduct user research with borrowers, field officers, and internal teams through field visits, contextual interviews, and usability testing.
• Unified Design System: Develop and maintain a shared component library and design language that applies across all platforms, ensuring a consistent user experience.
• AI-Assisted Design: Utilize AI tools to streamline research synthesis, generate and iterate design concepts, create interactive prototypes, and facilitate design-to-code handoffs.
• Quality Assurance: Ensure design quality and consistency as the product surface area expands, maintaining coherence in the user experience.
• Collaboration: Work directly with product teams, engineering, and field officers to integrate feedback and iterate on designs throughout the development cycle.

Qualifications

• Education: Bachelor’s degree in Design, Human-Computer Interaction, or a related field.
• Experience: Minimum of 3 years of experience designing digital products end-to-end, with a focus on both complex internal tools and consumer-facing mobile applications.
• Technical Skills:
  • Proficient in Figma and AI design tools (e.g., AI prototyping, research synthesis).
  • Strong craft across the full stack of product design, including research, interaction design, visual design, and prototyping.
• User-Centric Approach: Proven ability to design for users with low digital literacy and to understand vernacular and trust-sensitive contexts.

Preferred Skills

• Experience in consumer-facing apps, particularly in a 0→1 or high-scale product that the candidate significantly influenced.
• Familiarity with regulatory environments associated with fintech, lending, or financial services.
• Experience building or maintaining a design system.
• Background in designing tools or applications for field-force operations.

Experience

• 3+ years of experience in UX design, particularly with consumer fintech products and lending solutions.

Environment

The position is based in Bengaluru, working on-premise. The role requires a hands-on approach and involves close collaboration with various teams in a fast-paced startup environment.

Salary

Not specified.

Growth Opportunities

Opportunities to have a foundational impact on the design framework and product offerings of InPrime Finserv, leading to potential career advancement within the organization as it scales.

Benefits

Not specified.