<p style="margin-top:50px; margin-bottom:20px"><span style="font-size:11pt"><span style="line-height:normal"><span style="font-family:Calibri,sans-serif"><b><span lang="EN-IN" style="color:black">Ecommerce Marketing Manager Job Description </span></b></span></span></span></p> <p style="margin-top:20px; margin-bottom:20px"><span style="font-size:11pt"><span style="line-height:normal"><span style="font-family:Calibri,sans-serif"><span lang="EN-IN" style="color:black">Ecommerce managers are responsible for the online sales and spends of the brand on marketplaces</span></span></span></span></p> <p><span style="font-size:11pt"><span style="line-height:normal"><span style="font-family:Calibri,sans-serif"><b><span lang="EN-IN" style="color:black">Responsibilities:</span></b></span></span></span></p> <p>&nbsp;</p> <p><span style="font-size:11pt"><span style="line-height:normal"><span style="font-family:Calibri,sans-serif"><span lang="EN-IN" style="color:black">The successful candidate will have the following responsibilities:</span></span></span></span></p> <p>&nbsp;</p> <ul> <li><span style="font-size:11pt"><span style="background:white"><span style="line-height:normal"><span style="tab-stops:list .5in"><span style="font-family:Calibri,sans-serif"><span lang="EN-IN" style="color:black">Execute and purchase search and display activation on Amazon, Flipkart, and other platforms (Search &amp; Display DSP)</span></span></span></span></span></span></li> <li><span style="font-size:11pt"><span style="background:white"><span style="line-height:normal"><span style="tab-stops:list .5in"><span style="font-family:Calibri,sans-serif"><span lang="EN-IN" style="color:black">Implement best practises in search and display techniques, such as keyword selection, tracking, and optimisation.</span></span></span></span></span></span></li> <li><span style="font-size:11pt"><span style="background:white"><span style="line-height:normal"><span style="tab-stops:list .5in"><span style="font-family:Calibri,sans-serif"><span lang="EN-IN" style="color:black">Via AB testing core campaigns, we will test and synthesise our search strategy.</span></span></span></span></span></span></li> <li><span style="font-size:11pt"><span style="background:white"><span style="line-height:normal"><span style="tab-stops:list .5in"><span style="font-family:Calibri,sans-serif"><span lang="EN-IN" style="color:black">Work on branding related campaigns </span></span></span></span></span></span></li> <li><span style="font-size:11pt"><span style="background:white"><span style="line-height:normal"><span style="tab-stops:list .5in"><span style="font-family:Calibri,sans-serif"><span lang="EN-IN" style="color:black">Implement keyword research, bench-marking, and optimisation.</span></span></span></span></span></span></li> <li><span style="font-size:11pt"><span style="background:white"><span style="line-height:normal"><span style="tab-stops:list .5in"><span style="font-family:Calibri,sans-serif"><span lang="EN-IN" style="color:black">Manage and configure the Amazon Store to reflect core campaigns and new product innovation.</span></span></span></span></span></span></li> </ul>