Head of Growth | Scrabble
Posted on September 30, 2024
Job Description
Head of Growth/ Revenue
Scale of 100-200 Cr should have seen
Topline role
How to acquire new users? - App based growth, digital marketing
Channels - App is the main, look forward to expanding to quick commerce, ecom, other platforms may be MT/ GT; Partnerships
Existing users: Farming existing customers, retention, upselling
Offline business - Topline (not priority 1)
Aman and one other co-founder are taking care at the moment. Agencies, creative teams are existing.
Team: Support system in place, will be able to scale up the team as they grow
Strategy + execution, do the first couple of pilots themselves. Initially very hands on.
Sector: Someone from an app based set up, or proven problem solving aptitude from D2C
CTC: Open at the moment - 30-50L + ESOPs + Strong variable component
NCR location