HumanBit Logo

Category Head - Marketing Suite | Scrabble & Jigsaw

Posted on 02-09-2026

Job Description

Senior Category & Growth Leader

Company Overview

Not specified.

Job Summary

We are seeking a Senior Category & Growth Leader to take ownership of a rapidly growing business segment. The role involves end-to-end management of the category, including developing and executing go-to-market (GTM) strategies, pricing, product roadmap, and growth initiatives. The primary goal is to scale the category from approximately ₹10 Crore Annual Recurring Revenue (ARR) to ₹25 Crore, driving business growth through strategic ownership, customer insights, and innovative growth levers.

Responsibilities

  • Own the category’s business growth and Annual Operating Plan (AOP).
  • Develop and execute the GTM strategy for the category, including market positioning and customer segmentation.
  • Identify and understand customer needs through regular engagement and market research.
  • Drive decisions related to pricing, positioning, and packaging to optimize revenue and market share.
  • Collaborate with Product teams to identify product features or launches needed to support growth.
  • Build customer insights via ongoing conversations, surveys, and market analysis.
  • Identify and develop lead-generation and demand-creation opportunities to accelerate growth.
  • Monitor category performance and analyze data to identify new growth opportunities.
  • Coordinate with Sales, Product, Marketing, and Operations teams to ensure seamless execution of growth strategies.
  • Experiment with new ideas, channels, and growth levers to continuously improve results.
  • Leverage data and analytics for informed decision-making and strategic planning.

Qualifications

  • 8–10 years of experience in SaaS, technology, or a similar product-led business.
  • Proven experience in category management, product growth, business growth, or GTM.
  • Demonstrated ownership of a category, product, or business with responsibility for its growth.
  • Strong understanding of SMB and mid-market customer segments.
  • Expertise in GTM strategies, pricing, product strategy, and customer discovery.
  • Strong business and product thinking with a focus on growth.
  • Ability to operate effectively in environments lacking predefined playbooks.
  • Excellent analytical and problem-solving skills.
  • Hands-on, proactive approach with a high level of ownership.
  • Proven ownership of business outcomes and a go-getter attitude.
  • Educational qualifications: Relevant degree in Business, Marketing, Technology, or related fields.

Preferred Skills

  • Experience with AI and data-driven decision-making.
  • Proficiency in tools such as ChatGPT, Claude, and analytics platforms.
  • Strong communication and stakeholder management skills.
  • Ability to adapt quickly and experiment with new growth channels.
  • Familiarity with product management and P&L ownership.

Experience

  • 8–10 years of relevant experience in SaaS, technology, or product-led growth roles.
  • Experience in category management, GTM, or business growth roles with demonstrated success.
  • Prior ownership of a category, product, or business with measurable growth outcomes.

Environment

  • Work Mode: Office-based in Ahmedabad.
  • Work Environment: Dynamic, fast-paced, and entrepreneurial setting.
  • Team Collaboration: Cross-functional collaboration with Product, Sales, Marketing, and Operations teams.
  • Tools & Technology: Use of AI, analytics, and research tools to inform decisions.

Salary

Not specified.

GrowthOpportunities

Not specified.

Benefits

Not specified.

Powered by
HumanBit Logo