Content Lead | Scrabble
Posted on February 27, 2026
Job Description
<div>Role Overview We are looking for a Content Lead who is equal parts storyteller, cultural observer, and creative producer.</div>
<div>Someone who can translate Bodega’s brand world into content that feels instinctive, cinematic, raw, and culturally fluent — whether it’s a 5-second reel, a street-level photo series, or a chef collaboration. This role shapes how India meets Bodega every day.</div>
<div>Key Responsibilities 1. Content Strategy & Editorial Direction ● Build and own the brand’s content engine across Instagram, YouTube, and emerging platforms.</div>
<div>● Develop a content calendar aligned with brand priorities, launch phases, partnerships, and seasonal cultural moments.</div>
<div>● Shape the brand’s editorial voice — conversational, kineti</div>
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