Senior Copywriter | Scrabble
Job Description
What you'll do: 1. IDEATION AND THINKING ● You will be a strong conceptual thinker that knows how to get to the heart of a creative challenge and build compelling brand stories ● You will be experienced in creating integrated creative concepts across a variety of brands and across all channels including digital, experiential, social, activations and film ● You think strategically and demonstrate a keen awareness of global, national, micro and macro trends 2. CAMPAIGN DEVELOPMENT AND EXECUTION ● You will develop creative campaigns that impress clients, deliver on their requirements, are measurable ● You will develop and deliver pitches, that impress clients, and successfully bring to life the proposed campaign ● You will Work with clients to amend ideas based on their wishes, knowing how to communicate what is and isn’t possible in order to achieve the intended results. ● You will be a confident communicator with good presentation and negotiation skills that ensure your team’s ideas get buy-in from both internal and client audiences ● You can get under the skin of your clients’ brands becoming a trusted partner to them and drive their creative strategy 3. LEADERSHIP AND ORGANIZATIONAL ● You are comfortable leading a team across multiple projects from conception to completion in accordance with deadlines ● You are a strong mentor who can use your experience to develop and grow those in your team ● You will be able to balance being both hands on when required, working as part of a creative team, while overseeing other projects in a core directional capacity ● You will take responsibility for all creative aspects of our own Agency’s brand, building the perception of creative strategy 4. Market Impact & Recognition ● Design and execute a strategy that will result in Unigage’s work being recognised, admired and respected by the industry, clients (existing and prospective), and talent (existing and prospective) ● Produce work that demonstrates Unigage understanding of market insights, culture, and creative prowess