Job Description
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif""><b>Key Responsibilities</b></span></span></span></p>
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif""><b>1. Commercial & Strategic Responsibilities</b></span></span></span></p>
<ul>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Develop and implement national crop-wise strategies to achieve business growth and market share objectives.</span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Provide leadership to divisional Sales & Marketing teams in execution of crop strategies.</span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Drive competitive intelligence and market insights to identify opportunities and threats in the field crop segment.</span></span></span></span></li>
</ul>
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif""><b>2. Product Portfolio Management</b></span></span></span></p>
<ul>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Lead the management of the product portfolio for field crops through the entire Product Life Cycle.</span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Ensure alignment of pipeline products with market needs, farmer demand, and company strategy.</span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Partner with R&D, Sales and Product Development teams to define product profiles, trial protocols, and go-to-market readiness.</span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Recommend product lifecycle decisions including new introductions, phase-outs, and positioning.</span></span></span></span></li>
</ul>
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif""><b>3. Product Launch & Evaluation</b></span></span></span></p>
<ul>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Plan and execute successful product launches at national scale, ensuring proper positioning, pricing, and promotional support.</span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Collaborate with regional teams for effective demonstration of trials and validation.</span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Monitor product performance post-launch and recommend corrective actions where required.</span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Ensure timely product knowledge transfer, training, and support to sales teams.</span></span></span></span></li>
</ul>
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif""><b>4. Farmer-Centric Approach</b></span></span></span></p>
<ul>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Design and implement strategies to enhance farmer awareness, engagement, and adoption of ACSEN field crop products.</span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Work closely with field teams to capture farmer insights and incorporate them into product positioning and promotional activities.</span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Support creation of demand generation programs tailored to farmer needs.</span></span></span></span></li>
</ul>
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif""><b>5. People Leadership & Capability Building</b></span></span></span></p>
<ul>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Mentoring and developing S&M and RCM teams to strengthen crop knowledge and market execution.</span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Drive capability building through structured training programs, workshops, and knowledge sharing.</span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="tab-stops:list .5in"><span style="line-height:107%"><span style="font-family:Aptos,"sans-serif"">Foster a culture of farmer centric, collaboration, empowerment, and accountability across teams.</span></span></span></span></li>
</ul>
