3+ years of content marketing experience, with at least 1 year in the crypto industry being a strong plus.<br />  Hands-on experience with performance marketing, advertising analytics, and reporting.<br />  Experience within an in-house tech company, preferably in a startup environment or a digital marketing agency working with brands in financial services or fintech.<br />  Strong ability to craft persuasive and conversion-oriented ad copy for various digital media channels, including web, email, social media, online communities, short-form video, display, and more.<br />  Experience in analyzing customer data and product usage patterns to identify growth opportunities. Utilize metrics across acquisition, activation, retention, and referral stages to inform marketing decisions.<br />  Expertise in paid campaign management, including owning and optimizing marketing funnels, enhancing landing pages, maximizing conversion rates, and revenue potential. Acquisition expertise with strong knowledge and experience in growth marketing, paid acquisition, and partner marketing.<br />  Robust project management and collaboration skills, with the ability to thrive in a cross-functional and remote global team environment.<br />  Comfortable synthesizing diverse data and insights into a clear growth plan. Open to experimentation and testing new campaign ideas.<br />  Excellent communication skills for effective collaboration internally and externally with stakeholders like partners and clients.<br />  Great attention to detail and a commitment to executing tasks with a polished finish. Strong work ethic, highly motivated, proactive, and capable of working independently or as part of a team to meet tight deadlines.<br /> 