Marketing Manager | Scrabble
Job Description
B2B Marketing: Develop and execute B2B marketing plans to build brand and drive lead generation.<br /> SEO Management: Enhance digital visibility through SEO strategies to boost search rankings and traffic.<br /> AI-Driven Marketing: Leverage AI tools to optimize marketing efforts and explore innovative use cases.<br /> Content Strategy: Collaborate on content direction to drive thought leadership.<br /> Campaign Management: Plan, execute, and analyze marketing campaigns to meet KPIs and maximize ROI.<br /> Market Research: Stay informed on industry & competitor trends to refine strategies and uncover opportunities.<br /> Collaboration: Partner with sales, product, and other cross-functional teams to ensure cohesive marketing<br /> efforts. Design marketing collaterals to improve client communication.<br /> Analytics & Reporting: Use data insights to track marketing performance and ensure continuous improvement.