Digital Marketing Intern

Company Overview

Onelogica is a born-in-cloud company that focuses on digital innovations in the fields of smart applications, data analytics, big data, machine learning, and artificial intelligence. We design and develop highly innovative smart applications and solutions that are ready for customer consumption. Our team also specializes in building custom applications using leading-edge technologies like Generative AI, transforming and modernizing businesses optimally.

Job Summary

As a Digital Marketing Intern at Onelogica, you will play a key role in enhancing our digital presence and supporting online strategies that drive growth. Under the guidance of experienced marketers, you’ll assist in building campaigns, analyzing digital performance, and contributing to initiatives that increase Onelogica's brand visibility, audience engagement, and lead generation. This position offers an excellent opportunity to gain hands-on experience with real-world digital strategies while learning from industry professionals.

Responsibilities

• Social Media Marketing:

  • Assist in planning, creating, and executing social media campaigns across platforms such as LinkedIn, Instagram, Facebook, and Twitter to strengthen Onelogica's online brand presence.
  • Collaborate with the team to draft compelling content, including graphics, captions, and hashtags.
  • Monitor audience engagement metrics, respond to comments, and identify emerging trends to enhance future campaigns.

• Search Engine Optimization (SEO) and Paid Campaigns:

  • Support SEO efforts to optimize Onelogica’s website and digital content for better visibility on search engines.
  • Assist in creating targeted SEM (Google Ads) campaigns, including keyword research and ad performance optimization.
  • Track and analyze campaign performance to ensure improved ROI.

• Content Development:

  • Collaborate on content planning and creation for blogs, social media posts, email newsletters, and landing pages in alignment with Onelogica’s brand voice and objectives.
  • Research trending topics and competitor strategies to boost content relevance and engagement.

• Email Marketing Campaigns:

  • Assist in creating, scheduling, and analyzing email campaigns using tools like Mailchimp or HubSpot.
  • Optimize email content for improved open rates, click-through rates, and conversions.

• Performance Analysis and Reporting:

  • Use tools such as Google Analytics, Google Ads, and social media insights to track campaign performance.
  • Generate regular reports, identify key metrics, and provide actionable insights to refine digital strategies.
  • Support in conducting competitor analysis to uncover market opportunities.

• Collaboration and Learning:

  • Work closely with marketing, design, and development teams to support integrated campaigns.
  • Stay updated with emerging trends, tools, and best practices in digital marketing.

Qualifications

• Digital Marketing Tools: Familiarity with Google Analytics, Google Ads, Mailchimp, Canva, and scheduling platforms like Buffer or Hootsuite.
• Social Media Expertise: Knowledge of social media platforms, trends, and best practices to enhance audience engagement.
• SEO Fundamentals: Basic understanding of SEO principles with exposure to tools such as SEMrush, Moz, or Ahrefs considered a plus.
• Analytical Skills: Proven ability to analyze campaign performance data and generate actionable insights.
• Communication Skills: Excellent written and verbal communication, along with strong organizational and multitasking abilities.
• Proactive & Creative: A proactive mindset with a passion for marketing, creativity, and eagerness to learn.

Preferred Skills

• Experience with additional digital advertising platforms and advanced digital marketing strategies.
• Familiarity with emerging technologies in digital marketing, including aspects of Generative AI.
• Ability to adapt quickly to new tools and evolving marketing trends.

Experience

This internship is designed for individuals with a foundational understanding of digital marketing concepts. It is an entry-level opportunity where previous professional experience is not required, but a keen interest and willingness to learn and contribute are essential.

Environment

Work in a collaborative and dynamic environment that encourages creativity and innovation. Although the location is not specified, the role may offer flexibility with possible remote, in-office, or hybrid work arrangements, ensuring a supportive setting for professional development.

GrowthOpportunities

Interns will gain extensive, hands-on experience in executing real-world digital strategies. This role provides a significant opportunity to expand your digital skills and contribute directly to Onelogica's online presence, potentially opening pathways for future career advancement within the organization.