<div>Lead the D2C business with a stronghold on performance marketing and other forms of digital marketing</div> <div>1. Drive revenue growth of D2C business</div> <div>2. Improve profitability of the D2C business with enhanced ROAS</div> <div>3. Manage performance &amp; brand ads on digital channels</div> <div>4. Manage other modes of paid marketing</div> <div>5. Work with product &amp; marketing teams to enhance ad quality &amp; website experience</div> <div>6. Drive better CRO, higher AOV, lower CAC &amp; higher LTV</div> <div>7. Drive D2C revenue growth at individual product level alongside overall revenue</div> <div>&nbsp;</div> <div>Preferred candidate:</div> <div>1. 6-10 years of overall experience</div> <div>2.&nbsp;Should have worked in a D2C/ consumer tech start-up</div> <div>3. Must come with a strong hold on performance marketing and other forms of digital marketing</div> <div>4. Proven experience driving D2C growth and scaling up</div> <div>5. Extremely energetic with the mindset to scale up the brand like it&rsquo;s your own</div>