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Brand Manager (Executive Position) | Scrabble & Jigsaw

Posted on July 15, 2024

Job Description

<div> <div>You possess 5+ years of experience in brand management,<br role="presentation" /> ideally within the skincare industry.<br role="presentation" /> You have a proven track record of developing and executing<br role="presentation" /> successful brand strategies that resonate with target audiences<br role="presentation" /> and achieve brand objectives.<br role="presentation" /> You are a creative and strategic thinker with a deep<br role="presentation" /> understanding of brand positioning, messaging, and<br role="presentation" /> communication.<br role="presentation" /> You have excellent written and verbal communication skills and<br role="presentation" /> can effectively present complex brand strategies to internal and<br role="presentation" /> external stakeholders.<br role="presentation" /> You are a data-driven marketer with experience in conducting<br role="presentation" /> market research, analyzing consumer trends, and measuring<br role="presentation" /> brand performance.<br role="presentation" /> You are proficient in project management and have a strong<br role="presentation" /> understanding of marketing budgets.<br role="presentation" /> You are a team player with the ability to collaborate effectively<br role="presentation" /> with cross-functional teams (e.g., marketing, sales, product<br role="presentation" /> development) to ensure brand consistency across all<br role="presentation" /> touchpoints.<br role="presentation" /> Responsibilities:<br role="presentation" /> Develop and implement comprehensive brand strategies for<br role="presentation" /> assigned Leeford skincare brands.<br role="presentation" /> Conduct market research and competitor analysis to understand<br role="presentation" /> market trends and identify opportunities for brand growth.<br role="presentation" /> Develop and manage brand positioning, messaging, and<br role="presentation" /> communication across all marketing channels (online, offline,<br role="presentation" /> social media).<br role="presentation" /> Oversee the creation of marketing materials (e.g., brochures,<br role="presentation" /> website content, social media posts) that are aligned with the<br role="presentation" /> brand strategy.<br role="presentation" /> Collaboarting with agencies and manage brand partnerships and<br role="presentation" /> influencer marketing initiatives.<br role="presentation" /> Track and analyze brand performance metrics (e.g., brand<br role="presentation" /> awareness, brand sentiment, market share) and report findings<br role="presentation" /> to senior management.<br role="presentation" /> Stay up-to-date on the latest marketing trends and consumer<br role="presentation" /> behavior within the skincare industry.<br role="presentation" /> Benefits:<br role="presentation" /> Competitive salary and benefits package</div> <div>Opportunity to work for a leading healthcare company with a</div> </div> <div> <div>strong brand reputation.<br role="presentation" /> Be part of a dynamic and innovative marketing team.<br role="presentation" /> Contribute to the growth and development of established brands<br role="presentation" /> within a diverse portfolio</div> </div>
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