Brand Manager (Executive Position) | Scrabble & Jigsaw
Posted on July 15, 2024
Job Description
<div>
<div>You possess 5+ years of experience in brand management,<br role="presentation" />
ideally within the skincare industry.<br role="presentation" />
You have a proven track record of developing and executing<br role="presentation" />
successful brand strategies that resonate with target audiences<br role="presentation" />
and achieve brand objectives.<br role="presentation" />
You are a creative and strategic thinker with a deep<br role="presentation" />
understanding of brand positioning, messaging, and<br role="presentation" />
communication.<br role="presentation" />
You have excellent written and verbal communication skills and<br role="presentation" />
can effectively present complex brand strategies to internal and<br role="presentation" />
external stakeholders.<br role="presentation" />
You are a data-driven marketer with experience in conducting<br role="presentation" />
market research, analyzing consumer trends, and measuring<br role="presentation" />
brand performance.<br role="presentation" />
You are proficient in project management and have a strong<br role="presentation" />
understanding of marketing budgets.<br role="presentation" />
You are a team player with the ability to collaborate effectively<br role="presentation" />
with cross-functional teams (e.g., marketing, sales, product<br role="presentation" />
development) to ensure brand consistency across all<br role="presentation" />
touchpoints.<br role="presentation" />
Responsibilities:<br role="presentation" />
Develop and implement comprehensive brand strategies for<br role="presentation" />
assigned Leeford skincare brands.<br role="presentation" />
Conduct market research and competitor analysis to understand<br role="presentation" />
market trends and identify opportunities for brand growth.<br role="presentation" />
Develop and manage brand positioning, messaging, and<br role="presentation" />
communication across all marketing channels (online, offline,<br role="presentation" />
social media).<br role="presentation" />
Oversee the creation of marketing materials (e.g., brochures,<br role="presentation" />
website content, social media posts) that are aligned with the<br role="presentation" />
brand strategy.<br role="presentation" />
Collaboarting with agencies and manage brand partnerships and<br role="presentation" />
influencer marketing initiatives.<br role="presentation" />
Track and analyze brand performance metrics (e.g., brand<br role="presentation" />
awareness, brand sentiment, market share) and report findings<br role="presentation" />
to senior management.<br role="presentation" />
Stay up-to-date on the latest marketing trends and consumer<br role="presentation" />
behavior within the skincare industry.<br role="presentation" />
Benefits:<br role="presentation" />
Competitive salary and benefits package</div>
<div>Opportunity to work for a leading healthcare company with a</div>
</div>
<div>
<div>strong brand reputation.<br role="presentation" />
Be part of a dynamic and innovative marketing team.<br role="presentation" />
Contribute to the growth and development of established brands<br role="presentation" />
within a diverse portfolio</div>
</div>