<meta charset="utf-8"> <p dir="ltr" id="docs-internal-guid-f6f009ce-7fff-94c4-984b-69dda8fd741a" style="line-height:1.295;margin-top:0pt;margin-bottom:8pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">What You&rsquo;ll Do</span></p> <ul style="margin-top:0;margin-bottom:0;padding-inline-start:48px;"> <li aria-level="1" dir="ltr" style="list-style-type:disc;font-size:10pt;font-family:'Noto Sans Symbols',sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"> <p dir="ltr" role="presentation" style="line-height:1.295;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Strategize, execute, and optimize Amazon ad campaigns, including Sponsored Products, Sponsored Brands, Sponsored Display, and DSP.</span></p> </li> <li aria-level="1" dir="ltr" style="list-style-type:disc;font-size:10pt;font-family:'Noto Sans Symbols',sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"> <p dir="ltr" role="presentation" style="line-height:1.295;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Analyse campaign performance metrics and generate actionable insights to improve ad effectiveness.</span></p> </li> <li aria-level="1" dir="ltr" style="list-style-type:disc;font-size:10pt;font-family:'Noto Sans Symbols',sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"> <p dir="ltr" role="presentation" style="line-height:1.295;margin-top:0pt;margin-bottom:8pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Work closely with sales, operations, and product teams to align marketing strategies with business goals.</span></p> </li> <li aria-level="1" dir="ltr" style="list-style-type:disc;font-size:10pt;font-family:'Noto Sans Symbols',sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"> <p dir="ltr" role="presentation" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Track and analyze ad performance metrics, including CTR, ACOS, ROAS, and impressions</span><span style="font-size:12pt;font-family:'Times New Roman',serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">.&nbsp;</span></p> </li> <li aria-level="1" dir="ltr" style="list-style-type:disc;font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"> <p dir="ltr" role="presentation" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Prepare and present detailed performance reports with recommendations for improvement.</span></p> </li> <li aria-level="1" dir="ltr" style="list-style-type:disc;font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"> <p dir="ltr" role="presentation" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Collaborate with the content and design teams to ensure product listings are optimized for SEO and conversions.</span></p> </li> <li aria-level="1" dir="ltr" style="list-style-type:disc;font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"> <p dir="ltr" role="presentation" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Monitor competitor activity and advertising trends to identify opportunities and threats.</span></p> </li> <li aria-level="1" dir="ltr" style="list-style-type:disc;font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"> <p dir="ltr" role="presentation" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Implement data-driven strategies to maintain a competitive edge</span></p> </li> </ul>