Social Media Manager | Scrabble
Posted on December 31, 2024
Job Description
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<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">Social Media Manager - Job Description</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">About the Company:</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">Joyspoon brings you premium mukhwas and mouth fresheners crafted for exceptional taste. Made without</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">preservatives, artificial colors, or supari, our products offer a natural and wholesome experience. As a D2C</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">brand, our vision is to create a world where every moment with Joyspoon becomes a joyful celebration.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">Position Summary:</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">As a Social Media Manager, you will be pivotal in building and managing our brand's online presence. You</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">will develop and execute engaging social media strategies to increase brand awareness, drive customer</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">engagement, and ultimately boost sales.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">Key Responsibilities:</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Social Media Strategy: Develop and implement comprehensive social media strategies aligned with</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">the brand's overall marketing goals.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Content Creation: Create high-quality, engaging content (text, images, and videos) for various social</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">media platforms (e.g., Instagram, Facebook, TikTok, Twitter).</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Community Management: Actively engage with our followers, respond to comments and messages,</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">and foster a positive online community.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Analytics and Reporting: Track and analyze social media metrics to measure performance and</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">identify areas for improvement.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Paid Social Advertising: Manage and optimize paid social media campaigns including social media</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">promotions, SEO, SEM, etc. to reach a wider audience and drive conversions.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Collaborations and Partnerships: Identify and collaborate with influencers, bloggers, and other</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">partners to amplify brand reach.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Stay Updated: Keep up-to-date with the latest social media trends, algorithms, and best practices.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">Qualifications:</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Bachelor's degree in Marketing, Communications, or a related field.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Proven experience of 2+ years in social media management, preferably in the D2C industry.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Freshers with an attitude and ownership to learn are welcome to apply.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Strong understanding of various social media platforms and their algorithms.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Excellent writing and communication skills.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Creative and innovative mindset.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Strong analytical skills and ability to interpret data.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">● Ability to work independently and as part of a team.</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">Location: Ground floor, 003, Joyspoon, Sears Towers, near Panchvati Circle, opp. Justdial office, Panchavati Society, Gulbai Tekra, Ahmedabad, Gujarat 380006</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">6 working days</b></p>
<p dir="ltr"><b id="docs-internal-guid-4e8357e2-7fff-d679-211b-2a905d0af5b0">General Timings</b></p>